| Creator |
Luders, E., artist. |
| Contributor |
Kollner, Augustus, 1813-1906, printer. |
| Title |
Goodyears Rubber-Packing & Belting Company. [graphic] : Warehouse 104 Chestnut St. Philada. Factory Newtown, Connecticut.
Belting, packing, hose, clothing, druggist-articles, etc. / E. Luders lith.
|
| Publisher |
Philadelphia : Lithy. of A. Kollner |
| Publisher |
PA. Philadelphia. 1856 |
| Date |
[ca. 1856] |
| Physical Description |
1 print : chromolithograph, with hand-colored details ; sheet 55 x 43 cm (21.75 x 17 in.) |
| Description |
Advertisement showing the five-story offices and storefront known as the Girard Building (102-104, i.e., 306-308 Chestnut)
tenanted by Goodyears, i.e., the Philadelphia warehouse of the New York Belting and Packing Company (104), "Peterson's Book
Establishment," i.e., the store of publisher T.B. Peterson & Brothers, and C. J. Peterson, publisher of Peterson' Ladies national
magazine (102). Lettering reading "Goodyears Rubber Packing & Belting Company" adorns the roof of the building. Through the
open entryways and large display windows, clerks, patrons, and merchandise displays are visible in both stores. At Peterson's,
clerks assist patrons with items from bookshelves surrounding the room in addition to a centrally located U-shaped display
counter labeled "Peterson's Magazine." Stacks of books are displayed near the windows that contain promotions "Subscriptions
for all Magazines" and "Chas. Dickens Complete Works." At Goodyears, a white man clerk stands at a counter in front of rows
of shelves as he attends to a customer. Other patrons, including a white man and woman couple and a white man, converse and
depart with rubber belting. A large model boot, shoes, and rubber toys adorn the display windows that are adorned with the
company trademark and read "Goodyears Patent." A white man with a cane and an excited white boy, near his mother, peer at
the displays from the busy sidewalk.
|
|
Other activity, on opposite ends of the sidewalk, includes a white man paying a white newsboy for a paper, gentlemen in conversation,
and a white man, a book under his arm, strolling by. Between the storefronts, a white man descends stairs within a central
entryway. In the street, a coach with turned-down roof, occupied by a white lady, and driven by an African American coachman
travels past a mounted First Troop Philadelphia City Calvary member in full regalia in the direction of a drayman. The white
man laborer transports rubber belting on his horse-drawn dray. Two dogs greet each other in the street near his vehicle. Also
shows shadowy figures, a man and two women, in upper floor windows of the buildings. Charles Goodyear patented the process
to vulcanize rubber in 1844 and oversaw the factory where vulcanized rubber was practically manufactured at Newtown, Connecticut.
Peterson established his magazine Peterson's Ladies national magazine in 1840 at 102, i.e., 306 Chestnut Street. Both establishments
operated at the pre-consolidated address in 1856. Building razed to first floor by fire in 1857.
|
| Is referenced by |
Wainwright, 158 |
| Notes |
Title from item. |
|
Date from Wainwright. |
|
Philadelphia on Stone |
|
POS 322 |
|
Wainwright retrospective conversion project, edited. |
|
Accessioned 1982. |
|
Description revised 2021. |
|
Access points revised 2021. |
| Subject |
Peterson, Charles J. |
|
New York Rubber-Packing & Belting Company. |
|
Pennsylvania. National Guard. Troop of Philadelphia Cavalry, 1st. |
|
African American men -- Pennsylvania -- Philadelphia. |
|
Bookstores -- Pennsylvania -- Philadelphia. |
|
Boys -- Pennsylvania -- Philadelphia. |
|
Carriages & coaches -- Pennsylvania -- Philadelphia. |
|
Carts & wagons -- Pennsylvania -- Philadelphia. |
|
Clerks -- Pennsylvania -- Philadelphia. |
|
Coach drivers -- Pennsylvania -- Philadelphia. |
|
Dogs -- Pennsylvania -- Philadelphia. |
|
Horses -- Pennsylvania -- Philadelphia. |
|
Merchandise displays -- Pennsylvania -- Philadelphia. |
|
Newspaper carriers -- Pennsylvania -- Philadelphia. |
|
Pedestrians -- Pennsylvania -- Philadelphia. |
|
Rubber industry -- Pennsylvania -- Philadelphia. |
|
Shopping -- Pennsylvania -- Philadelphia. |
|
Warehouses -- Pennsylvania -- Philadelphia. |
|
Window displays -- Pennsylvania -- Philadelphia. |
| Geographic subject |
Chestnut Street (Philadelphia, Pa.) -- 306-308. |
| Genre |
Advertisements -- 1850-1860. |
|
Chromolithographs -- Hand-colored -- 1850-1860. |
| Location |
Library Company of Philadelphia| Print Department| **W158 [P.2080] |
| Accession number |
P.2080 |
