[Plate 10 and advertisements from Rae's Philadelphia pictorial directory & panoramic advertiser. Chestnut Street, from Second to Tenth Streets] [graphic].
Rae, Julio H.
Benkert, Leonard.
Dorsey, Edward G.
Mahan, F. (Francis)
Smith, Ambrose.
Swaim, Wm. (William)
Walker, Edward L. fl. 1849-1857.
Barnum's Museum (Philadelphia, Pa.)
C.G. Henderson & Co.
Columbia House (Hotel : Philadelphia, Pa.)
Lee & Walker.
Swaim's Building (Philadelphia, Pa.)
W.H. Schieffelin & Co. (New York, N.Y.)
Commercial streets -- Pennsylvania -- Philadelphia.
Booksellers and bookselling -- Pennsylvania -- Philadelphia.
Galleries & museums -- Pennsylvania -- Philadelphia.
Hotels -- Pennsylvania -- Philadelphia.
Music publishing industry -- Pennsylvania -- Philadelphia.
Non-prescription drug industry -- Pennyslvania -- Philadelphia.
Pharmaceutical industry -- Pennyslvania -- Philadelphia.
Publishing industry -- Pennyslvania -- Philadelphia.
Shoe industry -- Pennyslvania -- Philadelphia.
Tailor shops -- Pennyslvania -- Philadelphia.
Plate depicts section of the 600 block of Chestnut Street (154-213 pre-consolidation). South side includes Swaim’s Building (160-164) tenanted by Barnum’s Museum and Edward L. Walker, Music Store and Piano Dealer (160); Lee & Walker, Successors to G. Willig, music store (162); and C. G. Henderson & Co., Booksellers and Publishers (164). North side includes Ambrose Smith, Druggist (213); F. Mahan, Publisher of Philadelphia Fashions (211); Leonard Benkert, Boot Store (209); Columbia House operated by Ferguson & Brothers and tenanted by E. G. Dorsey, Tailor (207). Swaim’s Building adorned with a flag, circus billboard illustrated with a seal, and a sign directing individuals to Swaim’s Laboratory. Plate also includes an unidentified residence with walled courtyard adjacent to Swaim’s. Swaim’s Building and Swaim’s Laboratory signage (160-164) included on plate as pasted-on details.
Advertisements promote eight of the businesses depicted and Swaim’s Celebrated Panacea (New York agents Schieffelin Brothers & Co., later W.H. Schieffelin & Co.). Swaim’s full-page advertisement contains endorsements, several lines of promotional text, including "Beware of Imposition," and a description of the bottle label composed by Philadelphia bank note engravers Draper & Co. Smaller advertisements contain promotional text and ornamented type. Barnum’s text includes a description of the exhibits and performances at the Lecture Room and Mahan’s provides prices for his fashion plates.
Title supplied by cataloger.
Cataloging funded by a grant from the National Endowment for the Humanities (PW-506-19-10), 2010-2012.
Folder 11.
LCP also holds trimmed duplicate depicting North side [P.2008.34.16.4].
[Philadelphia: Julio Rae]
PA. Philadelphia. 1851
Fisher, Joseph, former owner.
Provenance: Fisher, Joseph, former owner.
[1851]
Advertisements -- 1850-1860.
Letterpress works -- 1850-1860.
Lithographs -- 1850-1860.
Wood engravings -- 1850-1860.
Panoramic views -- 1850-1860.
3 items: lithograph, letterpress, and wood engraving; 24 x 34 cm.(9.5 x 13.25 in.)
digitool:123490
Library Company of Philadelphia PRINT PRINT albums - Rae - Folder 11 [*Am 1851 Rae, 2975.Q]
2975.Q
2975.Q folder 11-1
2975.Q folder 11-2
2975.Q folder 11-3
Chestnut Street (Philadelphia, Pa.) -- 600 block.