[Plate 11 and advertisements from Rae's Philadelphia pictorial directory & panoramic advertiser. Chestnut Street, from Second to Tenth Streets] [graphic].
Title
[Plate 11 and advertisements from Rae's Philadelphia pictorial directory & panoramic advertiser. Chestnut Street, from Second to Tenth Streets]
Description
Plate showing a section of the 700 block (166-213 pre consolidation) of Chestnut Street. South side includes Mrs. M. Burke’s Millenery [sic] Rooms and Winchester & Scott, Gentlemen’s Furnishing Store (172); Cornelius & Co., Gas Fixtures (176); Willis P. Hazard, Cheap Book Store (178); and McClees & Germon, Daguerreotype Rooms and Jos. S. Natt, Looking Glasses (182). North side includes the Masonic Hall (built 1808-1811 after the designs of William Strickland) and tenant businesses, including D. A. Warden, Pianos, Melodeons, [A. D. K.] Moore, Fancy Stationery, and A. Hildebrandt, Fancy Baskets & Toys (225); Washington House hotel with offices of the proprietor A. F. Glass (221-223); china ware importers Tyndale & Mitchell (219); Geo. W. Ward, Gentleman’s Furnishings Store (217); Sturdivant’s House hotel (215); and Warne’s Rifle & Pistol Gallery (213). Also shows the Warne façade adorned with a sign illustrated with the figure of a man pointing to the left., Advertisements promote twelve of the businesses depicted, including McClees & Germon who advertise "The increased width of the street, occasioned by the recess formed by the Masonic Hall, (which is directly opposite) and a front almost entirely of glass, give facilities for an operating room on the Second Floor, with a North light, (the most pleasant, effective and certain of all others, where a sufficiency can be obtained,) possessed by no other establishment of the city…." Several of the advertisements contain ornamented type and two contain illustrations depicting a man pointing (Warne’s) and a man’s shirt (Ward’s Improved Pattern, Warranted to Fit)., Title supplied by cataloger., Cataloging funded by a grant from the National Endowment for the Humanities (PW-506-19-10), 2010-2012., Folder 12., LCP also holds trimmed duplicates depicting North side [P.2008.34.16.7 and (1)1322.F.274] and trimmed duplicate depicting South side [P.2008.34.16.9].
Creator
Rae, Julio H.
Date
[1851]
Location
Library Company of Philadelphia | Print Department albums - Rae - Folder 12 [*Am 1851 Rae, 2975.Q]
[Unnumbered plate and advertisements from Rae's Philadelphia pictorial directory & panoramic advertiser. Chestnut Street, from Second to Tenth Streets] [graphic].
Title
[Unnumbered plate and advertisements from Rae's Philadelphia pictorial directory & panoramic advertiser. Chestnut Street, from Second to Tenth Streets]
Description
Plate, with buildings unnumbered, showing a section of the 700 block (186-235 pre consolidation) of Chestnut Street. South side includes Utah House tenanted by hat dealers A. G. New & Co. and music publishers Lee & Walker (186); E. M. Moulson’s Millinery and Moulson Daguerreotypist Temple of Fancy (192); and merchant Andrew Wight (198). North side contains no identified businesses., Advertisements promote, through several lines of text, the depicted Moulson establishments, as well as H.G. Sickels’ Lamp Manufactory and Gas Fitting Establishment, No. 32 North Second Street, Philadelphia. Moulson’s Daguerreotype Establishment advertises the type of equipment (Voightlander cameras) used; the inconsequence of weather conditions; price – "Fifty Cents Only, is now Charged, for a Beautiful, Durable, and Life-like Portrait"; and John Moulson’s evidence of his "merit" to perfectly satisfy his customers through his extensive experience formerly at Chestnut and Eighth Street and his recent improved process. Moulson’s Millinery advertisement promotes Mrs. Moulson’s "ability to purchase of Importers, at wholesale and for cash" and “will not be undersold by any establishment in the city or country." Sickels’ advertisement contains a border of several different models of lamps and fixtures, including ceiling, standing, and decorative., Title supplied by cataloger., Cataloging funded by a grant from the National Endowment for the Humanities (PW-506-19-10), 2010-2012., Folder 13., LCP also holds trimmed variant depicting North side [P.2008.34.16.8]. Contains pencil inscription: 235. Also holds trimmed duplicate depicting South side [P.2008.34.16.10].
Creator
Rae, Julio H.
Date
[1851]
Location
Library Company of Philadelphia | Print Department albums - Rae - Folder 13 [*Am 1851 Rae, 2975.Q]
Rae's Philadelphia pictorial directory & panoramic advertiser. Chestnut Street, from Second to Tenth Streets. [graphic].
Title
Rae's Philadelphia pictorial directory & panoramic advertiser. Chestnut Street, from Second to Tenth Streets
Description
Folio volume of panoramic views of businesses on the 200-900 blocks of Chestnut Street and corresponding pages of advertisements. Also contains a preface, which details that inclusion in the directory required subscription to or purchase of the volume; the intention to "issue the Panoramic View annually"; and the publisher's endeavor to correct all lettering errors "upon the publication of the second edition." Volume also includes interspersed full-, half- and, one-third-page advertisements for business subscribers tenanting, as well as not located on Chestnut Street. Publisher issued only the 1851 directory., Predominantly depicted and promoted businesses include carpet dealers; confectioneries; daguerreotypists; druggists and patent medicine dealers; engravers, printers, and publishers; hotels; jewelers; millineries and clothiers; musical instrument dealers; and tailors. Plates also show the State House, Congress Hall, City Hall, Barnum's Museum, and residences. Full-, half- and one-third page advertisements advertise a variety of businesses, including patent medicines, artificial limbs, essence of coffee, marble manufacturers, and printers and publishers. Majority of advertisements contain ornamented type and lines of advertising text. Several also contain wood-engraved pictorial details. Some panoramic views contain pasted-on details representing signage., Cover printed in gilt on blue paper and contains an ornamental border., Engravers and printers include C. C. Hooker and Henry A. Brown., Cataloging funded by a grant from the National Endowment for the Humanities (PW-506-19-10), 2010-2012., Housed in phase box., See also albums - Rae [P.2008.34.16] and Rae - Chestnut Street [1322.F] loose prints.
Creator
Rae, Julio H.
Date
c1851
Location
Library Company of Philadelphia | Print Department albums - Rae [*Am 1851 Rae, 2975.Q]