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Title: Wm. D. Rogers' coach and light carriage manufactory, corner of 6th & Master Streets, Philadelphia Carriages of every description built to order, which for style, durability & elegance of finish, shall not be surpassed by any in the country. The work is conducted under the immidiate superintendance [sic] of the proprietor, who is himself a practical coach maker. N.B. orders from any part of the world, promptly executed. Southern & western merchants will find it to their advantage to call at this establishment. The 6th St. line of omnibuses run from the exchange to the factory every few minutes
Description: Advertisement depicting an exterior view of the Rogers' industrial complex, the "model coach factory of America," at the busy corner of Sixth and Master streets. A white man clerk displays a carriage to a man and woman couple as laborers work on the upper stories. Drays, surreys, "Rogers" delivery carts, and a young African American man with a horse traverse the intersection. A white man passenger disembarks from a Sixth Street line horse-drawn omnibus near the factory entrance. A second omnibus rests at the corner, the white man driver unhappily receiving a citation from a white man constable; his young, white boy passenger watching with a look of awe sitting beside his mother. Rogers, the business established in 1846, and the factory erected in 1853, absorbed rival manufactory George W. Watson in 1870. The business operated over sixty years., Title from item., Date supplied by Wainwright., Philadelphia on Stone, POS 855, Accessioned 1982., Description revised 2021., Access points revised 2021., Rease, a prominent mid-19th century Philadelphia trade card lithographer known to highlight details of human interest in his advertisements, partnered with Francis H. Schell in the 1850s and eventually operated his own press until around 1872.
Creator: Rease & Schell, artist
Date: [ca. 1854]
Location: Library Company of Philadelphia | Print Department **W464 [P.2268]

Title: Wm. D. Rogers' coach and light carriage manufactory, corner of 6th & Master Streets, Philadelphia Carriages of every description built to order, which for style, durability & elegance of finish, shall not be surpassed by any in the country. The work is conducted under the immidiate superintendance [sic] of the proprietor, who is himself a practical coach maker. N.B. orders from any part of the world, promptly executed. Southern & western merchants will find it to their advantage to call at this establishment. The 6th St. line of omnibuses run from the exchange to the factory every few minutes
Description: Advertisement depicting an exterior view of the Rogers' industrial complex, the "model coach factory of America," at the busy corner of Sixth and Master streets. A white man clerk displays a carriage to a man and woman couple as laborers work on the upper stories. Drays, surreys, "Rogers" delivery carts, and a young African American man with a horse traverse the intersection. A white man passenger disembarks from a Sixth Street line horse-drawn omnibus near the factory entrance. A second omnibus rests at the corner, the white man driver unhappily receiving a citation from a white man constable; his young, white boy passenger watching with a look of awe sitting beside his mother. Rogers, the business established in 1846, and the factory erected in 1853, absorbed rival manufactory George W. Watson in 1870. The business operated over sixty years., Title from item., Date supplied by Wainwright., Philadelphia on Stone, POS 855, Accessioned 1982., Description revised 2021., Access points revised 2021., Rease, a prominent mid-19th century Philadelphia trade card lithographer known to highlight details of human interest in his advertisements, partnered with Francis H. Schell in the 1850s and eventually operated his own press until around 1872.
Creator: Rease & Schell, artist
Date: [ca. 1854]
Location: Library Company of Philadelphia | Print Department **W464 [P.2268]

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