1888-1889 third supplement to catalogue of electrotypes from A. Blanc, Horticultural Engraver, No. 314 N. Eleventh St. Philada., Pa., U.S.A. [graphic] : Registered Cable Address, "Blanc, Philadelphia."
Title
1888-1889 third supplement to catalogue of electrotypes from A. Blanc, Horticultural Engraver, No. 314 N. Eleventh St. Philada., Pa., U.S.A Registered Cable Address, "Blanc, Philadelphia."
Description
Catalog, including section “New Electros of Vegetables for 1889,” of electrotype specimens for the premier Philadelphia horticultural engraver and lithographer containing images of flowers, plants, fruits, and vegetables. Varieties of flowers, plants, fruits, and vegetables represented include begonias, carnations, chrysanthemums, ferns, pansies, poppies, roses, verbena, corn, melons, lettuces, onions, peppers, pumpkins, squashes, and tomatoes. Illustrations include specimen numbers and prices (ranging from $.50-$10), and most include titles. Images predominantly depict sentimental and genre views of women, children, and animals containing or bordered by flowers; baskets of fruit or flowers; wilderness scenes; insects; single letters and words embellished with floral details; potted plants and flowers; flower bushes; residential views containing flowers; flower and vegetable vignettes; bean pods; single, fields, patches, and bushels of fruits and vegetables; and gardening tools and agricultural implements and equipment., Other specimens depict reproductions of lithographs; female representations of months of the year; “Bulbs grown in Bamboo rod”; a montage, including a crate with packages of bulbs; "Craig’s New Chrysanthemum, Mrs. A. Blanc"; "The Philadelphia Prize Chrysanthemum of 1888"; "Cornfield"; "Insect Destroyers" (i.e., insect destroying insects); and "Odds and Ends" showing bottles of herbs. Also includes a photomechanical studio portrait of an African American boy and girl attired in winter coats and hats, a racist metamorphic montage showing a melon morph into a caricaturized African American figure; and an illustrated advertisement with testimonials promoting W. M. Giradeau’s Seminole Watermelon. Contents also include statements describing the flowers depicted; promoting made to order cuts and the possibility for the addition of text (mortised); noting possible alterations, including “each cut separate” and reductions in price; and indicating "3/4 natural size.", Cover annotated in pencil with date: 1890., Some leaves contain page numbers: 58-134., Cover contains photomechanical illustrations of a studio portrait showing a seated, barefoot girl in simple attire, holding a basket of roses under her arm, and holding a flower to her nose with the other. Attire includes a wide-brimmed hat adorned with several flowers. Grass and flowers rest at her feet. Portrait bordered by a large pictorial detail depicting two stemmed roses. Portrait is specimen 4817 in catalog., Contains promotional text to "Dear Sir" and dated Philadelphia, September 1, 1888 on inside front cover. Text advertises "list of new electrotypes, issued since last year’s supplement … that will enable you to give your catalogue an entirely different appearance" and references how it’s "an important item to the Horticultural trade" and Blanc’s stocks of electros are a “trifling expense” compared to original cuts. Text also explains the deferment of the reprinting of an entirely new catalog due to his addition of a large number of new electros, as well as ordering information including the necessity of a signed order sheet in which purchaser agrees not to sell or loan the electros; ability to make to order any cut for exclusive use; no discounts excepting for orders amounting to over $100; terms strictly cash with order; and cuts ordered to be mailed require a 10% additional fee for postage. Text also advertises "List of My Catalogues," including "Catalogue of Fruit and Tree Cuts"; "Cuts for Catalogue Covers'; "Lawn Views"; and "Sheets of Potato Cuts, Oats, Wheat, Grasses, etc."; their prices of 15 to 20 cents each or $1 for set, which is deductible from orders amounting to $5; and note about "Correspondence en Francais.", Several specimens include Blanc's copyright statement or name., Includes order sheet inscribed with addition equations., Back cover and end pages missing, RVCDC, Description revised 2022., Access points revised 2022., Purchased with funds for the Visual Culture Program., See the Albert Blanc entry in the Philadelphia on Stone Biographical Dictionary of Lithographers., See the Edward Stern & Co. entry in the Philadelphia on Stone Biographical Dictionary of Lithographers., William M. Giradeau (b. 1852), owner of Girardeau Seed Company in Monticello, Fla., developed the first commercial machine for separating seeds from watermelons, making Jefferson county, the top watermelon seed supplier in the world by 1884.
Creator
Blanc, Albert, 1850-
Date
[1888]
Location
Library Company of Philadelphia | Print Department albums - Blanc [P.2013.69.2]