Trade card promoting Caldwell Sweet & Bros.' patent medicine Keuchen Cura and depicting a farm scene of two African American men plowing a field. One man is seated atop a two-wheeled plow pulled by two mules. He holds the reins as the mule to the right kicks its hind legs into the air. Another African American man is in front of the mules trying to lead them. He pulls on the reins of the mule on the left, which has lowered its rear to the ground refusing to move forward. He is attired in a white shirt and blue pants. The man on the plow is attired in a brimmed hat, blue shirt with brown vest, and blue pants with black stripes. Men are depicted with exaggerated features. In the distant background, in the right, is another mule-drawn plow and a house. Brothers Caldwell and Abel S. Sweet formed Caldwell Sweet & Bros. in Bangor, Maine in 1877. The druggists of proprietary medicines continued the business into the 1920s., Title from item., Place of publication deduced from place of operation of advertised business., Date deduced from the history of the advertised business and visual content., Series number on recto: 468., Advertising text printed on verso: Keuchen Cura. An old Dutch remedy for coughs and colds. Is the most remarkable remedy of the day. Nothing like it has ever before been put upon the market. Singers and Public Speakers will find it especially valuable to them in allaying and preventing irritation of the throat. Caldwell Sweet & Bros., proprietors, Bangor, Maine. Sold by all traders., Gift of David Doret.
Date
[ca. 1880]
Location
Library Company of Philadelphia | Print Department Goldman Trade Card Collection - Keuchen [P.2017.95.22]
