Trade card for L. S. Plaut & Co.'s boys' clothing department depicting African American children, portrayed in racist caricature, sledding. Shows ten African American children, attired in short-sleeved pajamas, in a toboggan sledding down a snow-covered slope. One child plays a horn. The child at the back holds on with their leg outside the toboggan. White spectators watch from the side of the incline, and other toboggans are seen in the distance at the top of the slope. L. S. Plaut & Co., established as "The Bee Hive" in 1870 by Leopold Fox and L. Simon Plaut, was a premier department store in Newark, N.J. The firm tenanted 715-719 Broad Street by the 1880s., Title from item., Date from copyright statement: Copyright 1887 by The Bufford's Sons Lith. Co., Printed lower right corner: 794., Stamped on recto: Harvey Cooley., Advertising text on verso: The Largest in the State. The Bee Hive Boy's Clothing Department. See our values in Short Pant Suits, at $2.48, $3.48 and $4.98. See our values in Short Pants, at 49c., 62c., and 98c. See our values in Overcoats, at $2.23, $3.48, and $4.98. Men's Shoes, Fine-Make Goods, all at Very Low Prices. Text accompanied by illustration showing a white boy attired in a cap, overcoat, pants, and boots., Duplicate image of: trade cards - R [P.2011.42.1], RVCDC, Description revised 2022., Access points revised 2022., Part of digital collections catalog through a grant from the Institute of Museum and Library Services as administered by the Pennsylvania Department of Education through the Office of the Commonwealth Libraries, and the Commonwealth of Pennsylvania, Tom Corbett, Governor, 2013-2014.
Date
1887
Location
Library Company of Philadelphia | Print Department trade card - Plaut [113418.D]
