Die-cut celluloid bookmark advertising the Baltimore and Philadelphia Steamboat Company. Bookmark shaped and printed to represent a carp. The steamboat company, established in 1844 by John S. Shriver, originally hauled freight until the increased demand for passenger service circa 1876. The firm operated until circa 1959., Title from advertising text on verso., Date inferred from advertisement in "The Official Railway Guide: North American Freight Service Edition" (1904)., On verso: Book Mark., Motto printed on verso: "It Takes a Live Fish to Go Up Stream. Any Dead One Can Float Down., Cataloging funded by a grant from the National Endowment for the Humanities (PW-506-19-10), 2010-2012., Gift of Helen Beitler and Estate of Helen Beitler., Whitehead & Hoag, established in 1892, was one of the largest advertising firms at the turn of the century, as well as patented celluloid.
Date
[ca. 1904]
Location
Library Company of Philadelphia | Print Department Helen Beitler Graphic Ephemera Collection - Miscellaneous [P.2011.10.173]
