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Title: Pettijohn's breakfast food by the American Cereal Co., address Chicago, U.S.A Everybody can eat it. All the wheat but the overcoat. A delicious and perfect food. Wheat is the natural food of man. "Bear" in mind our trademark. Hold this card up to the light
Description: Thin illustrated trade card depicting a container of Pettijohn's breakfast food. An inverted color container and brown bear printed on verso is visible on recto when held up to the light. The American Cereal Company formed from the merger of several oatmeal millers in 1891., Cataloging funded by a grant from the National Endowment for the Humanities (PW-506-19-10), 2010-2012., Gift of Helen Beitler., Digitized.
Date: [ca. 1895]
Location: Library Company of Philadelphia | Print Department trade card - Pettijohn's [P.9993.3]

Title: For…colds, sore throat, headache, neuralgia. Now is the time of year when catarrah troubles you!
Description: Advertisement for a patent medicine and depicting a group of Japanese men, women, and children. Shows in the right from top to bottom, the man, attired in a purple kimono, wearing a large red mask; woman, attired in a blue kimono with a red obi, holding a wooden paddle in her right hand; and woman, attired in a purple kimono with a red obi, carrying a baby on her back who is waving. In the left from top to bottom, boy, attired in a blue kimono, running, holding a wooden paddle in his right hand, and carrying a baby on his back who holds a rod with a red square on a string; boy, attired in a purple kimono, playing with a top; woman, attired in a blue kimono with a red obi, carrying sticks in each hand; and man, attired in a blue kimono, lounging on his side while a boy, attired in a purple kimono, plays. Advertising text is in the center and includes a bust-length portrait of a white woman holding an inhaler in her left hand. Clarence N. Hooks (1856-1935) began a mercantile business in Felchville, Vermont in 1882. The firm Hook & Burnham was formed in 1893 with George D. Burnham and continued until 1903., Title from item., Date inferred from active dates of the advertised business., Text printed on recto: For…colds, sore throat, headache, neuralgia. Now is the time of year when catarrah troubles you! Cushman’s menthol inhaler is an ingenious device, highly recommended by the most eminent medical authorities, consisting of a glass tube four inches long, one-half inch in diameter, filled with crystals of pure menthol in such a manner as to allow free passage of air through them The mentholized air being inhaled through the nose penetrates to the remotest recesses of the nasal passages and gives prompt relief. By continual use it is a sure cure of catarrh, headache, facial neuralgia, colds, catarrh and hay fever. The mentholized air inhaled by the mouth reaches the larynx, bronchial tubes and the very air cells of the lungs, curing croup, sore throat, asthma and bronchitis. Menthol is to-day the acknowledged antiseptic and germicide for internal use. It is the only known remedy that will destroy the germs, spores, bacteria and such minute organisms without injury to the patient. It is so volatile, and separates into such minute particles, that there is no hiding place so diminutive for a disease germ which an atom of menthol does not seek out. It is pleasant to use. Not injurious. Is neat; can be carried in the pocket. No bottle to break; no spoon to bother with. It is not a patent medicine, but a well-known remedy, endorsed by the very highest medical authority. Costs but 50 cents and lasts a year. Cushman’s menthol inhaler!! Costs 50 cents. Lasts a year. Compliments of C.N. Hook, Dealer in dry goods, groceries, etc., Felchville, Vt., Gift of William H. Helfand., See related: Graphic Popular Medicine Ephemera Collection - Series II - Advertisements [P.2010.37.71-72].
Date: [ca. 1890]
Location: Library Company of Philadelphia | Print Department Helfand Graphic Popular Medicine Print Collection - Advertisements [P.2012.29.58]

Title: Scrapbook of Trade Cards, Holiday Cards, etc.
Description: Scrapbook possibly compiled by Fanny Keene containing trade cards, sentiment cards, holiday cards, rewards of merit, die cut and embossed scraps, and a temperance pledge card primarily issued in New England. Majority of the contents are chromolithographs and some contain trompe l'oeil, embossed, die cut and overlay designs.

Title: Scrapbook
Description: Scrapbook possibly compiled by Fanny Keene containing trade cards, sentiment cards, holiday cards, rewards of merit, die cut and embossed scraps, and a temperance pledge card primarily issued in New England. Majority of the contents are chromolithographs and some contain trompe l’oeil, embossed, die cut and overlay designs. Pictorial themes include landscape, marinescape, seasonal, residential and genre views; women and children; fruits and flowers; animals (cats, dogs, mice, and birds); comic scenes; and portraiture, including Frances Folsom Cleveland. Several of the holiday cards contain religious passages and sentiments and several of the trade cards advertise sewing machines, patent medicines, soaps, and J. & P. Coats thread. Scrapbook also contains series of Arm & Hammer (i.e., Church & Dwight Co.) trade cards depicting different species of birds., Other business establishments and products advertised include A. Stowell & Co., jewelers (Boston); California Fig Syrup Co.; C. F. Santelle, stationery (Rockland, Me.); C. I. Hood & Co., tooth powder; Electric Lustre Starch; E. W. Hoyt & Co., cologne; F. M. Evertleth, M. D., druggist (Waldoboro, Me.); Household Sewing Machine Company; Ingall’s Throat and Lung Specific; Kendall Mfg. Co. soapine; Lydia E. Pinkham; Mansion House (Troy, N.Y.); Munson’s 99 Cent Store (Boston, Ma.); The New Home Sewing Machine; R. H. Stearns & Co., department store; Rush’s Sasparilla and Iron; Stickney and Poor’s Mustard; M. A. Packard & Co., shoes; Vegetine; W. H. Levansaler & Co., wool; and Whittemore, Bros & Co, shoe gloss., Blue paper binding printed in color with a marinescape view and pictorial and border details. Also contains chromolithograph overlay showing a young lady carrying a basket., Some of contents inscribed Fanny Keene, Jessie Keene, Mrs. Annie Leland., Printers include New England and Mid West firms Bufford; Calvert Lith. Co; Crosker & Co.; Donaldson Brothers; Knapp & Co.; Mayer, Merkell & Ottman; and W. J. Morgan & Co., Cataloging funded by a grant from the National Endowment for the Humanities (PW-506-19-10), 2010-2012., Housed in phase box.
Date: ca. 1885-ca. 1889
Location: Library Company of Philadelphia | Print Department albums [P.9763]

Title: Scrapbook with periodical illustrations, comic valentines, and patent medicine advertisements
Description: Eccentrically-arranged scrapbook predominantly containing newspaper clippings, patent medicine almanac advertisements, and comic valentines. Also contains scraps, trade cards, and labels. Clippings, many published in the sensational periodicals “National Police Gazette” and “Days' Doings” primarily depict illustrations of murders and violence, crimes and punishments, human curiosities, animal attacks, human peril, women in distress, evocative theatrical performances, acts of daring, cross dressing and comic scenes in silhouette.

Title: [Scrapbook with periodical illustrations, comic valentines, and patent medicine advertisements]
Description: Eccentrically-arranged scrapbook predominantly containing newspaper clippings, patent medicine almanac advertisements, and comic valentines. Also contains scraps, trade cards, and labels. Clippings, many published in the sensational periodicals “National Police Gazette” and “Days’ Doings” primarily depict illustrations of murders and violence, crimes and punishments, human curiosities, animal attacks, human peril, women in distress, gender non-conforming people, evocative theatrical performances, acts of daring, and comic scenes in silhouette. Illustrations include H. P. Peer's 1879 jump from the Niagara Falls bridge and a fight between the elephant "Bolivar" and a camel in Van Amburgh's menagerie. Patent medicine advertisements primarily promote the products of Barker’s Horse, Cattle, and Poultry Powder; C. I. Hood’s Sarsaparilla; Dr. Morse’s Indian Root Pill; and E. S. Well's Rough on Rats. Valentines satirize various professions and gender and ethnic stereotypes, including a cook, music teacher, machinist, hatter, seamstress, “French nurse –(from Ireland),” “novel reader,” “prudish young woman,” and “an old bore.”, Also contains some sentimental and genre imagery, including mothers and children, children playing, and pets; landscape and cityscape illustrations; racist caricatures of African Americans; Tobin trade cards depicting comical views of baseball players (p. 21); an advertisement for The Electric Era/ German Electric Belt Agency (Brooklyn, N.Y.); Dalziel Brother illustrations of scenes from popular Charles Dickens novels like “Nicholas Nickleby”; chromoxylograph illustration from Aunt Matilda series “The Little Deserter” (McLoughlin Bros., ca. 1869); illustrated children's book covers; and a finely-designed chromolithographic advertisement depicting allegorical figures, flowers, and produce to promote gardens (Lowell, Mass.)., Title supplied by cataloger., Small number of pages contain hand-coloring., Also originally included tucked-in partial editions of N.Y. newspapers issued in 1890. Issues housed in mylar and with scrapbook., Scrap depicting two racing horses and their jockeys pasted on back cover., Housed in phase box., Purchase 2012., RVCDC, Description revised 2021., Access points revised 2021.
Date: [ca. 1869-ca. 1890, bulk 1880-1890]
Location: Library Company of Philadelphia | Print Department *albums (flat) [P.2012.42]

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